MONAT hosted its first major event since launching in Germany last year. The MONAT Unleashed event welcomed more than 800 Market Partners to Munich, Germany for a day of recognition, education and celebration. MONAT described the gathering as a powerful statement of growth, innovation and renewed connection that was fueled by the brand’s accelerating momentum throughout the region.
The event highlighted the official European launch of MONAT’s TikTok Shop, which the company expects will usher in a new era of social commerce and reach, as well as the announcement of expansion into Switzerland, planned for later this year.
“MONAT Unleashed Germany was more than a celebration—it was a triumphant moment,” said Ray Urdaneta, MONAT Co-Founder and CEO. “The passion, professionalism and belief in Munich reflected the strength of our European community and the momentum and exciting future we are building together.”
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