BELLAMI Hair announced the launch of the BELLAMI Stylist Society, a community designed to provide support and career growth for stylists. BELLAMI Hair Ambassadors can earn commissions on sales made using their unique code and link, and top earners can be eligible for quarterly gifting and receive exclusive access to sponsorships and promotions.
The BELLAMI Stylist Society will build upon BELLAMI’s pre-existing and vast social media network that includes almost three million followers by launching a dedicated Instagram broadcast channel to provide mentorship for building businesses and create a connected community that stylists can turn to.
BELLAMI President Mary Burns stated that the company used extensive surveys with professional stylists to discover how BELLAMI could help them elevate their business, upskill, attract and retain clients, and successfully implement social media for their local markets. As a result, BELLAMI will provide these solutions as a free resource at both in-person events and online.
“This program is about giving stylists the tools, visibility, and support they need to succeed on their own terms, whether they’re just starting out in their craft or expanding an established business,” said Charlotte Watson, BELLAMI Chief Marketing Officer. “BELLAMI is known for advanced technical education via The BELLAMI Academy, and the next step is supporting stylists with practical business building and selling tools to take their careers to the next level and elevating their confidence. BELLAMI supports stylists in ways the industry has never seen before and we are just getting started with accelerating the extension category.”
BELLAMI Hair was acquired by private equity-backed Beauty Industry Group (BIG) in 2022.
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