Neora reflected on the milestones and achievements of 2025 and cast vision for 2026 as it continues efforts to modernize the direct sales model. This strategy included simplifying distributor systems and launching what it calls “category-defining products” to support distributor growth and consumer satisfaction.
Neora’s natural injectable alternative, Neo-FILLER Lift + Fill Corrective Elixir, launched in May, selling five months of inventory in five days. The product’s international launch was also strong, which the company believes is a signal for strong global demand. The launch of Intelli-SKIN Scan, an AI-powered facial scanning tool, served as a way to provide lead generation and education to brand partners as they work to bridge high-tech with the high-touch nature of direct selling.
The company also completed an important acquisition of ACN Korea as it works to expand its footprint in Asia. This expansion strategy resulted in 47% year-over-year sales growth, 12,000 rank advancements and more than $2 million paid out in Future Leader Bonuses, given to new brand partners who achieved early growth milestones.
“Our focus has been very intentional—simplifying the business, developing leaders and building a model that can scale responsibly in today’s social commerce environment,” said Amber Olson Rourke, Neora Co-CEO. “The results we saw in 2025 aren’t an endpoint. They are confirmation that when you execute with clarity and purpose, momentum follows.”
Neora is now casting vision for 2026, saying it is positioned to be a “defining year” as it continues to enhance what it calls the “modern social selling movement.”
“I’ve had the privilege of helping build several billion-dollar companies over the course of my career, and I don’t say this lightly—what I’m seeing take shape at Neora right now is unlike anything I’ve been part of before,” said Jeff Olson, Neora Founder. “This isn’t just about a great product launch or a strong year. It’s about disciplined execution, simplified systems, leadership development, and a company that understands how modern consumers and modern entrepreneurs actually operate. When you combine those fundamentals with integrity and purpose, the scale of what’s possible becomes very real.”
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