PM-International welcomed more than 2,500 of its top tier leaders from around the world for its annual Leadership Event. This year’s theme was “Sprint to $4 Billion,” focusing on the company’s ambition to reach $5 billion in retail sales by the end of 2027. PM-International’s current growth rate, according to the company, is 24%, making $5 billion a realistic and attainable goal.
“What we are doing here is impacting the world like no one has ever seen before,” said Rolf Sorg, PM-International CEO and Founder, in his opening remarks. “If we keep up this pace right now, we will have the $4 billion in the books. It’s a big step up, and yet we are just getting started.”
The event also celebrated major infrastructure milestones for the company, including the new Asia-Pacific Headquarters in Singapore, which will support expansion and operational capacity in the region, as well as the Headquarters America in Sarasota, Florida, designed to support accelerating customer demand and distributor growth in North and South America. Together, these facilities represent a $44 million investment by the company. Sorg announced additional investments on the horizon in the coming year, including up to $200 million in European infrastructure, IT projects and sales teams.
The company also recognized its long-standing commitment to philanthropic work, highlighting its partnership with children’s aid organization World Vision Germany. From the stage, Vicki Sorg, Charity Ambassador of PM-International, announced the company will sponsor an additional 1,400 children through PM We Care in the coming year, bringing its total sponsorships to 8,000.
“We can’t even imagine what these children and their families go through, and how big our impact is for them,” Vicki said. “With every FitLine product purchased, our distributors and customers give one hour of life to a sponsored child. All of you are strong partners on our side, and we want to continue being the strong partner on World Vision’s side.”
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