eXp Realty announced its continued expansion with the opening of operations in Romania and the Netherlands. These regions are what eXp Realty described as “key European markets” for the company as it builds toward its global 2030 vision. This international expansion is in addition to five other market launches in 2025, including Peru, Ecuador, Türkiye, South Korea and Japan, with expectations to launch in Luxembourg as well in the near future.
Each carefully selected market is part of a larger strategy by eXp Realty to propel global growth through specifically targeting agent-led environments where demand for innovation, mobility and ownership is rising.
“We’ve had real momentum this year,” said Felix Bravo, Managing Director, eXp Realty International. “eXp International brought in $104.6M in revenue through Q3, up 74% compared to the same period last year, and we’re seeing that energy show up in these expansions. Each of these markets tells a different story, but together, they signal where the industry is going. Agents are demanding more than commissions and training. They want mobility, scalability, ownership, global reach, and relevance. eXp is building the infrastructure and tools to lead where real estate is going next. That’s what these launches represent.”
The company reported that some of its 2025 launches have onboarded more than 100 agents within the first 30 days and hosted welcome events for 400-500 people, evidence, it believes, of its expanding influence and global network effect.
“These aren’t markets we had to convince, they came looking for a better way to build,” said Adam Day, International Expansion Leader, Europe. “That tells us everything we need to know. In each of these countries, we’ve partnered with people who understand their markets deeply and see how eXp’s model fits what agents actually need. That’s what sets this wave of expansion apart. We’re launching where there’s already demand, leadership, and alignment with how we operate. That’s why these countries are seeing real traction from day one.”
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